Kellogg’s Pick Me Up Trade Advert
The Kellogg’s Pick Me Ups on-pack promotion ran across the core singles snacks. The adverts were placed in a number of key trade titles to raise awareness of the upcoming promo and encourage retailers to buy-in stock ahead of the promotion. The solution was to create an advert that picked up the promotion specific branding. This resulted in a bold, eye-catching advert which had a fun and informal tone. In addition to the standard full page formats we also produced dynamic, integrated DPS adverts for IRN and Retail Express magazines.
Kellogg’s Tour de Yorkshire POS Display
The Tour de Yorkshire is a three-day international cycle race run across the undulating roads of Yorkshire. We worked alongside the printers to produce a fun and eye-catching POS display for the Nutri-Grain brand.
Kellogg’s Special K Taster Box
The client wanted a device that the sales team could take out to customers to sample the new and improved Special K singles ingredients. The solution was to create a taster box similar in format to a Graze Box. The core ingredients of the Special K Red Berry bar were separated into individual air tight containers that could easily be refilled. The box had to be easily adapted for different products further down the line so this was an important consideration in the design.
Kellogg’s Race to 60 Logo
Kellogg’s asked us to create a logo to bring to a life a racing themed internal project.
Pringles Summer of Snacking Display
The Pringles exhibition stand was used for a buyer event to present the brand’s plans for the upcoming summer season. The solution was to split the stand into the three main areas of focus under an overall theme of ‘Summer of Snacking’. The logo was later used for internal comms after the event.
Kellogg’s Nutri-Grain Pallet Wrap
The pallet wrap was required for a Nutri-Grain promotion. Whilst in keeping with the Nutri-Grain branding the design incorporated a light, fresh and wholesome feel.
Kellogg’s Snacks Cards.
The brief was to create a series of cards showing the ingredients in each snack bar, they needed to present Kellogg’s cereal snacks ranges in a unified way and be simple, straight-forward and visually attractive to encourage sales team to use with buyers.