Deal with my Claim is a new personal injury company launching in April 2013. High street outlets will be rolled out nationally with a focus on ethnic communities. With a good understanding of this target market and employing bi-lingual staff this will set Deal with my Claim apart from the rising number of competitors.
‘Communication’ and a notion of ‘keeping things simple’ were very much at the heart of the branding. The logo portrays an informal, yet professional look and feel helping to create a very visible high street presence whilst still appearing welcoming. It was also imperative that the branding was versatile in order to work across a range of media and could roll out to other legal sub brands in the future.